top of page

Behind The Brand:

Meet Francesca (AKA Frankie)

In a world where conformity is often encouraged, Frankie stands out as a beacon of unapologetic individuality. Since 2012, she's been teaching me - and now, through this brand, the world - that life's too short to waste being someone you're not. Raised by a mom born in the 90s, Frankie's got a rebellious spirit and a refreshing lack of concern for what others think.

frankcake.JPG

Mission

Frankie's unwavering confidence and authenticity have inspired us to create a brand that celebrates individuality and encourages you to do the same. We're not about following trends or seeking approval; we're on a mission to spread Frankie's message of self-acceptance, empowerment and to live life on your own terms and we believe our comfy clothes feature bold, no-nonsense messages that get straight to that point.

Vision

So, join the movement and help spread the positivity of individuality. Wear your personality on your sleeve (literally). Be more like Frankie. Be unapologetically you by exploring our collection of comfy, conversation-starting clothes and let your authenticity shine.

frankservice.jpg
bottom of page